Brochures are printed information on the company and its products and services. Brochures are one of the most important marketing tools that give your potential client or customer a brief glimpse of your business, products and services. Brochures are probably the most common form of advertising and promotional material prepared by a company. Not only that, it is probably the first piece of advertising and promotional material that a company prepares to market its products. Brochure also projects your business image in your absence.